Rules
Design
As you think about subject matter for your postcard submission, consider the following: Why do you love living in Michigan? What is your favorite season in Michigan? Are there places you love to visit on a daily basis? Do you have a favorite vacation destination in Michigan? Are there places you love to visit that have been built or renovated in the past twenty years?
Rules and General Information
- Design sized to fit a 6"×4.25"postcard. Templates available for download here.
- Designs will be printed full color, please only design the front of the postcard. The back side will be designed by AIGA Detroit.
- 140-character limit description of your image which will be included on the back of your postcard.
- Upload your postcard by January 31st, 2011. Representatives from AIGA’s Detroit board will decide which cards will appear on the website. You will be notified when online voting begins.
- Files should be uploaded as PDF at 300dpi.
- Limit one entry per person.
- By submitting work you acknowledge the right of AIGA to use your postcard for reproduction, exhibition of the event selections, and for educational and AIGA-related promotional purposes.
- There is no entry fee.
- This competition is open to all Michigan residents.
Judging Process and Criteria
Postcard entries will be narrowed down by representatives of the AIGA Detroit board. Online voting will be open to the public and will begin after the AIGA Detroit representatives have screened all entries. All those who have submitted will be notified via email when this process begins. The top 25 designs selected from online voting will be printed. Notification of top 25 will be posted on this website.
The representatives of the AIGA Detroit board will select honorees based on the following key criteria:
- Relevance to Michigan history, culture and society. Please take into close consideration the theme of this event. We encourage you to share your thoughts, experiences and ideas about the future of our state. There are many stories to tell.
- Original design and execution. This is your opportunity to express your opinions and feelings in a unique and clever way, be creative and have fun.
- Practice of basic principles of design. Interesting composition, hierarchy of elements, digital craft, use of image and color.
Steps
- Visit detroit.aiga.org/postcards for all competition and submission information.
- Download the provided template (Indesign, Photoshop or Illustrator) to ensure you are building your file to the right specifications. Files that do not fit this formatting will not be accepted.
- Design the front side of a postcard 300dpi format that is 6"×4.25" (landscape or portrait orientation). Note: AIGA Detroit will be designing the back side of all postcards.
- Save your design, keep the original and export your file as a 300dpi (high quality print) RGB PDF. Note: If your entry has been selected to be printed you may be contacted to provide another file.
- Submit your information and 300dpi PDF poster online. The online entry form must include a 140-character description of your project. These descriptions will be included on the backs of all printed postcards.
- All entries must be submitted by January 31st, 2011
- For questions email Colleen Hill at
Permission to Reproduce Work
By submitting work to the competition, the entrant acknowledges the right of AIGA Detroit to use accepted work for reproduction in competitions-related publications; on its website; in the ensuing exhibition of the competitions’ selections; and for educational and AIGA-related promotional purposes.



